Get Off The Tools!! Physical Book
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What Get Off The Tools!! will teach you
Every trade business runs on five pillars: finance, leadership, systems & processes, team, and sales & marketing. Get one wrong and you feel it. This book gets all five working together — here’s the shape of it in three moves.
1. Get your numbers working
You can’t fix what you can’t see. You’ll learn to read your finances without needing an accounting degree. Cash flow, profit, budgets and the few KPIs that actually matter so you know you’re making money, not just staying busy.
2. Build a business that runs without you
Systems, processes, culture and a team you can trust. This is how you go from being the bottleneck on every job to owning a business that keeps running the way you want it to, even on the days you’re not there.
3. Win the right work, consistently
Know your ideal customer, stand out from every other trade in your area, and make sales and marketing simple. Stop competing on price and start being the obvious choice.
A look inside Get Off The Tools!!
16 chapters, five pillars, one clear path from flat-out tradie to business owner. Here’s what you’ll find in each part.
PART 1
Start Here — The Foundations
Before you touch pricing or marketing, you get the fundamentals right. This is the part that makes everything after it work.
A Simple Business Framework for Success (Chapter 1): the predictable framework that stops the business relying on you for every decision.
Vision, Mission and Purpose (Chapter 2): get clear on why you’re really in business and the life you want it to fund.
Nailing Your Business Values (Chapter 3): the internal and external values that become the guardrails for how your business behaves.
Goal Setting (Chapter 4): set life goals first, then the 3–5 year and Wildly Important Goals that actually pull you forward.
PART 2
Take Control of Your Time & Money
The two things every tradie says they never have enough of. This part fixes both.
Time Management (Chapter 5): the difference between being busy and being effective — and how to spend your hours where they actually pay off.
Understanding Business Finance (Chapter 6): cash flow, profit and the Profit First approach, explained so it finally clicks.
Budget and KPIs (Chapter 7): why the usual ‘last year plus 10%’ budget is useless, and the lead and lag measures to track instead.
PART 3
Know Yourself, Build Your Systems
The business can only grow as far as you and your systems will let it. Here you work on both.
Know Yourself (Chapter 8): the extended DISC model — understand your own behavioural energy and how to get the best out of every personality in your team.
Building Systems and Processes (Chapter 9): the difference between a system and a process, and how to get what’s in your head onto paper so the work happens the same way every time.
PART 4
Build a Team That Runs Without You
You can’t get off the tools on your own. This part is about the people who make it possible.
Cultivating Culture (Chapter 10): why culture decides whether people stay and give their best — and how to build a workplace people actually enjoy.
Recruitment In a Nutshell (Chapter 11): a clear, fair hiring process so you bring on the right people and avoid the expensive mistakes.
There’s No I in Team (Chapter 12): how to delegate and move from technician to manager to owner (the E-Myth journey every tradie has to make).
PART 5
Win More of the Right Work
More work isn’t the goal. The right work, at the right price, from the right customers — that’s the goal.
Your Unique Selling Proposition (Chapter 13): the compelling reason customers choose you over the trade down the road.
Know Your Customer (Chapter 14): define your ideal customer (your avatar) — profitable, easy, and pays on time — and stop trying to be everyone’s tradie.
Sales and Marketing Made Simple (Chapter 15): get known and get chosen, with a marketing and sales approach that doesn’t need a big budget or a big ego.
PART 6
Lead Like an Owner
The last piece, and the most personal. Getting off the tools changes who you have to be.
A Winning Approach to Leadership (Chapter 16): why leadership is an inside job — and how to stop retreating to the tools when things get hard.
Conclusion: bringing the five pillars together into your plan to finally get off the tools for good.
What our clients say
Here are a few results our clients have achieved from our products
I highly recommend investing in Paul as a business coach. With Paul's guidance, my business has grown leaps and bounds. Not only have I doubled my profits each year but I have more time for myself and my family.
Paul is a guru when it comes to trade based business. I was really struggling with the back end boring side of business. After working with Paul, I am finally getting on top of understanding my numbers and almost enjoying working in the back end of my business.
I wouldn't be in Philippines right now without your system and support. Appreciate you, Paul. Looking forward to our next session when I return home!
Paul provided us with a lifetime of invaluable advice and insights in our first session. We are excited to start the New Year with a greater understanding of our financial situation, and how to continue to grow in 2024. We are really looking forward to Paul's support and guidance for the next phase of our business.
Paul taught us how to manage the financial side of our business much better, and the business is now in the best shape it's ever been in. Would absolutely recommend The Tradie Coach to any trade-based business. Paul has simplified that whole side of our business and it no longer feels complicated and stressful. Thanks very much Paul.
Perfect for tradies who are ready for more
Whether you’re a sole trader thinking about your first hire or you’ve got a team and want your life back, this book is your roadmap.
For the sole trader
Build the foundations right
Framework, vision and goals before you scale, so you don’t hire yourself into a bigger mess.
Understand your money
Simple finance and cash-flow habits that keep you in business.
Buy back your time
Work on the things that actually move the needle.
For the growing trade business
Get off the tools
Systems, processes and delegation so the business doesn’t need you on every job.
Build a team that stays
Recruitment and culture that end the revolving door.
Win better work
An ideal customer and a USP so you stop competing on price.
For the tradie who feels stuck
A clear path forward
Five pillars, sixteen chapters, one step at a time.
Plain English, no jargon
Written by a tradie’s coach, for tradies.
Become the leader
Grow into the owner your business needs.
STILL NOT SURE?
Frequently Asked Questions
Who is this for?
This is for tradies in any industry sector from electricians, plumbers, carpenters and builders to painters, handymen, landscapers and refrigeration mechanics - essentially, anybody who is feeling stuck in their business and not sure what the next steps need to be to take their businesses to the next level and provide balance in their lives.
How is this different from all the other stuff out there?
Get Off The Tools!! has been created by an ex tradie working with tradies in every sector that understands how you think, learn and implement things. No fluff, No BS just simple strategies that make sense and get results based on what you want to achieve in your life and business.
Do you offer more in-depth help?
Yes, we offer a range of different ways to support you – if that’s something you’re looking for.
Whether it’s courses, coaching or even fully done-for-you services, we have solutions to help you get all of this stuff up and running even faster so that you can ultimately start putting profit into your bank account and giving you a system that does it all for you so that you can get on with running your business.
Is there a guarantee?
Yes. If you buy the book and you don’t love it—for any reason—just email us and we’ll refund you. No questions asked. The only way you can lose out on anything here is by not checking out the book.
We have been implementing the Get Off The Tools!! Methodology in trade based businesses like yours for well over five years now with great success and know that it will work for you to.
About Tradie Coach
We are a team of experienced professionals dedicated to helping tradies start, grow and succeed in their business.
Our mission is to provide tradies with the resources, knowledge, and support they need to achieve their goals and achieve financial independence. We understand the unique challenges and opportunities that come with starting and running a business in the trades, and we’re here to help.
With decades of combined experience in the trades, business coaching, and entrepreneurship, our team of experts is well-equipped to help you navigate the ups and downs of running your own business. Whether you’re looking to start your own business or get off the tools, or you’re an established business owner looking to take your business to the next level, we’re here to help.
It's time to get off the tools
More profit. More time. Less stress. It starts with one decision.
You already know the technical side better than anyone. This book gives you the business side to match — the framework, the numbers, the systems and the team to build a business that funds the life you actually want. Add to cart, put it to use, and see for yourself.
Questions? We're here to help!
Simply reach out to our team at [email protected]
Paul Rogers' results are not typical and are not a guarantee of your success. Paul is an experienced business owner, coach and consultant, and your results will vary depending on education, effort, application, experience, and background. Tradie Coach does not personally invest in or take responsibility for every business it works with. Due to the sensitivity of financial information, we do not know or track the typical results of our clients or readers. We cannot guarantee that you will make money or that you will be successful if you apply our strategies specifically or generally. Consequently, your results may significantly vary from ours. Nothing in our books, programs, or on this website constitutes investment, financial, tax, legal, or other professional advice, it is general information only, and you should obtain your own independent advice before acting on it. Specific transactions and experiences are mentioned for informational purposes only.
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